realme leaps into local AIOT industry kicking off with Fitness band & Buds Air Neo Launch event

realme Pakistan has finally launched its much-awaited set of AIoT offerings – realme fitness band along with realme Buds Air Neo. With this new launch company will be able to deliver realme fans the high-performing tech lifestyle product which they desire. Together, AIoT products and smartphones will enable the next growth trajectory for realme in Pakistan.

With Dare-to-Leap spirit, realme makes continuous efforts to bring to the youth products beyond expectation and quickly successfully manage to achieve more than 25 million global users. Focusing on AIoT, realme plans to create a complete AIoT ecosystem young brand has grouped its AIoT products into three categories — Personal, Home and Travel.

Saamaan.pk Limited Time Flash Sale

realme fitness band & realme buds air neo will be offered on saamaan.pk for exclusive flash sale week 8 PM – 9 PM 15th – 21st June. The flash sale price of realme fitness band will be Rs 2,999/- rather than Rs 3,999/- & flash sale price for realme buds air neo will be Rs 5,999/- rather than Rs 7,999/-. Don’t forget to avail this limited time flash sale offer exclusively on saamaan.pk.

realme Buds Air Neo specifications, features

The realme Buds Air Neo priced at Rs 7,999/- is powered by the proprietary R1 chipset that was originally available on the realme Buds Air Neo. The chipset enables a seamless wireless audio experience with the latency rate of 119.2ms when using a super low latency mode. To give some perspective, last year's Buds Air had a latency rate of 243.8ms that could be dropped to 119.3ms when using a gaming mode.

realme has provided a 13mm driver with LCP multi-layer composite diaphragm. The Buds Air Neo also have a Dynamic Bass Boost solution to deliver an enhanced bass experience. Further, the earbuds come with Bluetooth 5.0 connectivity. There is support for the Google Fast Pair protocol. The earbuds can also be paired automatically once the case cover is opened.

The realme Buds Air Neo come with touch controls. This means that you'll be able to play or pause a track by double tapping on the earbuds or triple tap to skip to the next track. Further, the earbuds have a microphone for noise cancellation.

On the battery part, the realme Buds Air Neo earbuds deliver up to three hours of continuous music playback on a single charge. The charging case offer up to 17 hours of battery life. The case has a Micro-USB port for charging.

Each earbud of the realme Buds Air Neo weighs 4.1 grams, while the charging case weighs at 30.5 grams.

It will be available in two color options of white and Green.

realme Fitness Band specifications, features

The realme fitness Band priced at Rs 3,999/- features a 0.96-inch (2.4cm) colour TFT LCD panel that has 80x160 pixels resolution. The display features a touch button. It also supports five-level brightness that can be adjusted through the realme Link app. Further, the display panel wakes up with a lift of your wrist using the built-in gravity sensor.

There are five dial faces that can be applied on the realme Fitness Band using the realme Link app. realme also promised that future over-the-air (OTA) updates will add additional dial faces.

Specifically for fitness enthusiasts, the realme Fitness Band comes preloaded with a high-precision PPG optical heart rate sensor that is claimed to measure real-time heart rate of users every five minutes. It also comes with a Sleep Quality Monitor that uses an algorithm to analyse sleep quality and generate a report to help users understand their sleeping patterns. To remind users to move or take a walk after sitting for a long time, there is an Idle Alert feature.

The Fitness Band also comes with a list of nine sport modes that include walking, running, and yoga among others. You can store any three of the given modes on the fitness band. There is also the Cricket Mode to offer detailed statistics while playing a cricket match.

realme has provided an IP68-certified build that is to protect against dirt, dust, sand, and “occasional dips” in the water. Fitness band displays smart notifications and supports apps such as Facebook, WhatsApp, Instagram, Twitter, TikTok, and YouTube among others. Moreover, it will get features such as cloud multi-dial, multi-language font, and weather forecast through a future update.

On the specifications front, the realme Band includes a three-axis accelerometer, rotor vibration motor, and Bluetooth v4.2. The band is compatible with devices running at least Android 5.0 Lollipop. The band packs a 90mAh battery that last six to nine days.

It will be available in two color options of Black and Green.

Leading tech companies join ACCA’s Approved Employer programme

ACCA (the Association of Chartered Certified Accountants) has recently awarded a number of leading technology companies in Pakistan its coveted ‘Approved Employer’ status recognising employers’ quality staff training and development.

Technology companies that have recently attained ACCA Approved Employer status under different streams include leading organisations such as Daraz.pk, CarFirst, Cheetay Logistics, Folio3 Private Limited, and Punjab Information Technology Board.

“We strongly feel that the emerging sector in Pakistan has a great potential to create jobs and improve exports. ACCA remains committed to supporting the tech industry and we’re closely working with all the players in this ecosystem to ensure these companies have access to ACCA’s world-class resources and the future-ready talent to support their growth ambitions.” – Sajjeed Aslam, head of ACCA Pakistan

ACCA has been actively involved in the innovation value chain in the country promoting emerging sectors such as shared service centres. It works closely with organisations such as National Incubation Centre to encourage new startups and ACCA qualified members are also offering pro bono services to help tech entrepreneurs with their business strategy and financial sustainability. Earlier this year, ACCA team was in Davos highlighting investment opportunities in Pakistan in the emerging sectors at the World Economic Forum’s Annual Meeting.

The ACCA Approved Employer status is awarded after a robust approval process to leading organisations that offer outstanding continuing professional development opportunities to their finance professionals and that demonstrate superior professional and ethical values and governance at the workplace.

Respondent of a recent global employer survey conducted to assess the effectiveness of ACCA’s Approved Employer programme also confirm the benefits of this programme:

• 81% say their Approved Employer status helps them attract and retain good quality graduates and finance employees.
• 75% say their Approved Employer status is important to them.
• 72% say their Approved Employer status offers significant benefit to their finance employees.

To bring Smart & Stylish Lifestyle for the young , realme leaps to be the best AIOT brand of Pakistan

realme Pakistan announced their foray into the world of AIoT earlier this week, calling their product range AIoT (that is artificial intelligence of things). Catering to younger members of the community they are designed to be “organic and integrated” and to give their users “exciting experiences” while making their lives easier.

With Dare-to-Leap spirit, realme makes continuous efforts to bring to the youth products beyond expectation and quickly successfully manage to achieve more than 25 million global users. Focusing on AIoT, realme plans to create a complete AIoT ecosystem young brand has grouped its AIoT products into three categories — Personal, Home and Travel.

The personal category comprises audio and wearables. The audio discussed included basic headphones, true wireless earbuds and ANC earphones. Each of these will include their digital assistant built into each product. Wearables included smartwatches and bands — there was a brief mention of the new realme Band, their first wearable product, releasing this month.

The brand’s focused marketing efforts in the form of social media campaigns, creating communities to connect with young consumers has helped the brand understand consumers’ needs as well as gain popularity, especially among its core youth audience. This is complemented by its online channel strategy, which has helped realme respond quickly to consumer demands by bringing its products faster into the market, and to scale. realme is also one of the first brand to bring a AIOT product range in Pakistani Market.

Recently, after gaining success in the smartphone segment, realme is diversifying and moving towards a connected ecosystem strategy. realme aspires to be a tech trendsetter brand and is working on those lines. The brand has already announced some AIoT products like smartband, smartwatch, and Air Buds. This will help realme maintain growth and provide a holistic experience in the form of a connected ecosystem, especially to its tech-savvy young consumers.

HUAWEI Nova 7i – The Hottest Selling Secret Weapon of Mobile Gamers

Have you wondered how come some intensive games still lag or stutter on your phone, when you had specially chosen that model because of its great specs of CPU, GPU and memory? If so, then you need a smartphone that not only packs powerful hardware, but seamlessly collaborates with software for an intensive gaming experience.

That's exactly what the HUAWEI Nova 7i offers and this is why it has become the nationwide bestselling phone in its price segment.

The proprietary Kirin 810 chipset utilizes the state-of-the-art 7nm chip process to enable enhanced power efficiency and reduced heat generation, in comparison with 10nm and 11nm chips in the same price range. The built-in Mali-G52 GPU has been customized for robust graphics rendering, able to cope with PUBG Mobile sessions of 30 minutes or longer, with steadily high frame rates, completely free of lag and dropped frames. 8GB of RAM boasts solid performance in speedy transmission of heavy-load gaming data, which works hand in hand with powerful CPU and GPU to tap into the full potential of the phone's hardware, creating ideal settings for fluid gaming.

Huawei's copyrighted GPU Turbo technology, particularly designed for accelerating graphics performance on Android devices, is available on the nova 7i model.

Except for lag, have you lost a game because you were interrupted? By pesky app notifications and pop-up messages, or just by receiving an important call? The HUAWEI Nova 7i offers an acceptable solution for serious gamers: Game Dock. You just need to swipe in from the upper left side of the screen to access Game Dock, and then you can enjoy fast and easy screenshots, screen recording and network acceleration, or reply to messages in a floating window, all the while enjoying nonstop, fluid graphics!

But what is blistering gaming without a dependable battery? The Nova 7i's 4,200 mAh battery gives you peace of mind over the long haul, and features 40W SuperCharge technology that fills it up from zero to 70% within 30 minutes, in the rare case that the phone is running out of juice.

Last but not least, the HUAWEI Nova 7i runs an in-house AppGallery, and supports app downloads from third-party app stores, which means it can seamlessly manage almost all of the most frequently used apps for the international market.

So if you're excited to try some advanced tech that could make mobile gaming tremendously better, we suggest checking out the nationwide bestseller for a price of PKR 43,999/-.

realme Pakistan offers budget king realme C3 now on amazing price of Rs. 19,999

If we talk about purchasing a budget smartphone one would think of a phone packed with least features but this is not the case with realme smartphones;  Yes! The entry level offering of realme, latest successor of “C series” realme C3 comes with benchmark features with an amazing price. Redefined “C” for Colorful, Cheerful, Competitive & Considerate.

The Previous price of the realme C3 with 3GB RAM +32GB ROM variant was Rs. 20,999 which is now available at Rs. 19,999.

The C lineup is the entry level series across realme product line. This is the first smartphone to be powered by the new MediaTek Helio G70 processor. The smartphone stands apart from the crowd, and especially from its predecessor, realme C2. The realme C3 has a striking sun-rays pattern on the rear, the casing for which is textured and sturdy. This helps avoid fingerprint smudges and the ridges allow for a better grip.

The realme C3 is currently one of the best budget phones that you can buy in June 2020 in Pakistan. The realme C3 is offered with AI triple camera set up phone in the price segment. The device pack 5000mAh huge battery pushed to give super long battery life and reverse charging.

The realme C3 features 16.5cm (6.5’’) HD+ Mini-drop display with a screen-to-body ratio of 89.8%. The realme C3 is powered with ultra-powerful Helio G70 Processor with HyperEngine technology features multiple optimizations for a seamless gaming experience. For the imaging needs, the phone offers a 12MP AI Dual camera with an updated portrait lens algorithm for beautiful bokeh portraits of you and your loved ones. When it comes to connectivity part, realme c3 has 3-Card Slot featuring Dual SIM + dedicated MicroSD card slot, expandable up to 256GB for more storage space

This Game Monster comes in 2 colors - Blazing Red and Frozen Blu, inspired by the hot lava and cold glacier. The Sunrise Design looks beautiful and features an anti-fingerprint surface, which makes the phone easier to hold and prevents unwanted scratches and fingerprints. So wait no ore, avail this discount offer while it lasts!

Companies urged to promote resource efficiency and value creation in Covid-19 pandemic

Integrated reporting has been identified as a key method to help firms tackle future risks they face such as those posed by the Covid-19 pandemic.

The Association of Chartered Certified Accountants’ (ACCA) latest report Insights into Integrated Reporting 4.0, covers 48 companies – each are members of the International Integrated Reporting Council (IIRC) Business Network.

As economies and companies around the world prepare for imminent recession owing to the pandemic, the report recommends a focus on sustainability, resource efficiency and integrated thinking to help tackle risks companies face and improve the quality of their reporting.

Richard Martin, head of corporate reporting at ACCA, believes accountants can develop their skills in <IR> and integrated thinking to help companies clearly communicate responsible resource management and how they intend to generate value.

He said: ‘Resource management, both in times of crises such as these and relative calm, is essential. Companies should always be considering their use of employees, reflecting on whether they are continuing to grow and develop.

‘Insights into IR 4.0 comes out against a background of increased interest from authorities in improving corporate reporting outside of the financial statements. ACCA believes integrated reporting should be a key part of that, and not simply used as a marketing tool.’

The review is ACCA’s fourth annual report on integrated reporting, this year’s research shows steady improvements in some respects, including the recognition of integrated reporting and the IIRC’s Framework.

Mr Martin, the report’s author, added that there are still key areas for improvement when benchmarking against the three previous Insights into Integrated Reporting.

He said: ‘It is disappointing that the overall quality of the reporting based on the average score our reviewers awarded the reports has declined in the period.

‘This indicates that though companies’ stated following of the principles is increasing, the quality of that compliance is not. The descriptions around statements of responsibility for the reports could also be improved.’

For more information on integrated reporting, and the report, visit https://www.accaglobal.com/gb/en/professional-insights/global-profession/Integrated-reporting-4.html

HUAWEI Nova 7i Goes on Sale Nationwide After Completing Pre-orders Superfast

The HUAWEI Nova 7i has shone like a Supernova by overbooking pre-orders due to the overwhelming response from fans across Pakistan.

Fans and consumers of Huawei in Pakistan have given a tremendous response to the HUAWEI Nova 7i, by pre-ordering the entire stock within days of its two weeks duration. The fascinating performance and powerful specifications made HUAWEI Nova 7i a popular choice in its price segment. The smartphone offers competing specifications of Kirin 810 7nm chipset, 40W HUAWEI SuperCharge, a 48MP Quad AI Camera coupled with an 8GB + 128GB storage all for PKR 43,999/-.

HUAWIE Nova 7i runs on a HiSilicon Kirin 810 (7nm) SoC chipset, the only 7nm processor in the midrange smartphone category. With its ultra-fast performance, the geeky-gamers and social-media enthusiasts can indulge in a thrilling and immersive experience in gaming and on social networks. On top of that, a 40W HUAWEI SuperCharge enables uninterrupted usage with the quickest charging of the robust battery to 70% within 30 minutes*.

With four cameras on the back, the HUAWEI Nova 7i promises spectacular photographic power to shoot unbelievably vivid, wider, and sharper images. The 48MP Quad AI Camera is enriched with an 8MP Ultra Wide Angle Lens, a 2MP Macro Lens and a 2MP Bokeh Lens – that empower you to switch between wider shots and cinematic bokeh portraits, along with crisp details in close-up shots, to fit a professional studio at the palm of your hands.

Night photography has reached a higher level, as the f/1.8 big aperture and superior ½ inch sensor takes brighter pictures in even the darkest environments. Artificial Intelligence enables more Image Stabilization with a sharper scenic capture. Everyone can instantly immortalize and share their most memorable moments with captivating videography, while the 6.4” Punch FullView Display provides more exciting experiences in gaming and social-media engagements. A fingerprint scanner mounted on the side, promises instant access to your data, with complete security and privacy.

The blazing speed and performance is backed by 8GB RAM and 128GB ROM for more capacity to store photos, videos, apps and games. More convenient and intuitive interface and usage is enabled by the EMUI 10, based on Android 10. The HUAWEI Nova 7i ensures access to a vibrant bouquet of apps from the HUAWEI AppGallery – the official app marketplace from HUAWEi, so the users can enjoy its ever-growing diversity of content from its exclusive ecosystem. The endless plethora of other third-party app stores can also be reached with the AppFinder. This device is available in unique, classy colors like Sakura Pink, Crush Green and Midnight Black all for an attractive price of PKR 43,999/- available at stores nationwide and online at Daraz.pk.

* Based on results from Huawei lab tests. Actual performance may vary due to differences in products, user habits and environmental factors.